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At Schmidt’s, we believe that the future of naturals is in quality formulas that can outperform their alternatives—without compromising on ingredients or user experience. It’s the mantra that inspired us to help change the way you think about deodorant, clean up your soap game, and now help you brush (your teeth) with greatness. Introducing Schmidt’s Tooth + Mouth Paste,  an extraordinary new oral care formula powered by special ingredients you just don’t see in everyday pastes.

We’ve included vitamins, superfood extracts like goji berry and pomegranate, organic aloe leaf juice, CoQ10, and magnolia bark extract while staying free from controversial toothpaste ingredients like SLS, PEG, artificial sweeteners, flavors and dyes. Our plant-powered formulas help to freshen breath and whiten teeth with regular brushing, encouraging a clean, healthy mouth… and then some.

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Available in three exciting and unique formulas, Schmidt’s toothpaste tastes delicious and helps leave your mouth feeling fresh and clean. Though tempting, we can’t recommend eating it. Our initial lineup includes:

  • Wondermint: Enticingly cool and crisp—without the bitter aftertaste. A fresh and modern take on classic mint.
  • Activated Charcoal with Wondermint: Our signature Wondermint flavor with the addition of activated charcoal. An appealing onyx grey toothpaste color from the addition of charcoal. Not a dark black paste.
  • Vanilla Chai: Pleasantly warming and mildly spicy, balanced by lightly sweet vanilla. With fragrant accents of cardamom, ginger, and clove. Might just beat your favorite latte.
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Just like our deodorant and bar soap, Schmidt’s Tooth + Mouth Paste is certified vegan and cruelty-free. Available at for $5.99.